Privacy Policy

Last updated on February 16th 2021

Introduction

She is Wanderlust respects your privacy and is committed to protect your personal data. This privacy notice will inform you as to how we look after your personal data when you visit and use our website (sheiswanderlust.com) (“Website”) and tells you about your privacy rights and how the law protects you.

Purpose of this privacy notice

This privacy notice aims to give you information on how She is Wanderlust collects and processes your personal data through your use of our Website, including any data you may provide through our Website when you sign up to our newsletter.
The Website is not intended for children (i.e. individuals aged 18 or under) and we do not knowingly collect data relating to children.

Changes to the privacy notice and your duty to inform us of changes

This privacy policy last update date is shown above and historic versions can be obtained by contacting at contact@sheiswanderlust.com
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.

THIRD-PARTY LINKS

The Website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites or apps and are not responsible for their privacy statements. When you leave our Website, we encourage you to read the privacy notice of every website or app you visit.

The data we collect about you
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (i.e. anonymous data).
We may collect, use, store and transfer different kinds of personal data about you which we have grouped together below.
• Identity Data includes first name, maiden name, last name, age and gender.
• Contact Data includes email address and telephone numbers
• Technical Data includes internet protocol (IP) address, your login data, browser type (for website use), time zone setting and location, operating system and platform and other technology related information about the devices you use to access the Website.
• Usage Data includes information about how you use the Website (including your content viewing habits), products and services.
• Marketing includes your preferences in receiving marketing from us and our third parties.
We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not considered personal data in law as this data does not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific Website content. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy notice.
We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

How is your personal data collected?
We use different methods to collect data from and about you including through:
• Direct interactions. You may give us your Identity, Contact by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
◦ contact us regarding products or services we offer on our Website;
◦ subscribe to our newsletter;
◦ opt-in to receiving marketing emails from us;
◦ enter a competition, promotion or survey; or
◦ give us some feedback.
• Automated technologies or interactions. As you use the Website or App we may automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. Please see our cookie policy for further details.
• Third parties or publicly available sources. We may receive personal data about you from various third parties as set out below:
◦ Technical Data from the following parties:
▪ analytics providers such as Google, Facebook and Salesforce DMP to collect standard internet log information and details of Website visitors’ behavior patterns.
▪ affiliate networks (such as Amazon US, AvantLink, Commission Junction, Performance Horizon, Rakuten, Skimlinks, Affiliate Window, Viator, Affilinet, Impact Radius, Webgains, Tradedoubler, Viglink) where you click on an affiliate link featured in our content.

How we use your personal data
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
• Where we need to comply with a legal or regulatory obligation.

Generally, we do not rely on consent as a legal basis for processing your personal data other than in relation to sending direct marketing communications to you via email. You have the right to withdraw consent to marketing at any time by contacting us.
Purposes for which we will use your personal data

We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.
Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data.
Purpose/Activity
Type of data
Lawful basis for processing including basis of legitimate interest
Necessary for our legitimate interests to offer a better service and user experience

To manage our relationship with you which will include:
(a) Notifying you about changes to our terms or privacy policy
(b) Asking you to leave a review or take a survey
(c) Responding to your queries or complaints regarding the Website or App
(a) Identity
(b) Contact
(d) Marketing
(a) Necessary to comply with a legal obligation
(b) Necessary for our legitimate interests (to keep our records updated, to study how customers use our products/services, to respond to user’s questions on the use of our Website)

To deliver relevant Website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you
(a) Identity
(b) Contact
(c) Profile
(d) Usage
(e) Marketing and Communications
(f) Technical

Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to provide a good experience to our users, to grow our business and to inform our marketing strategy)

To use data analytics to improve our Website, products/services, provision of content, marketing, customer relationships and experiences
(a) Technical
(b) Usage

To make suggestions and recommendations to you about goods or services or content that may be of interest to you
(a) Identity
(b) Contact
(c) Technical
(d) Usage

Consent – we will only send you these types of emails if you have signed up to receive them.

Opting out of receiving personalised content and adverts

Facebook may also collect information about how you use our website, such as which pages you visit through first-party cookies, to enable both Facebook and She is Wanderlust to provide more relevant messages to you across Facebook. You can opt out of Facebook first-party cookies by updating your settings in Events Manager, and control the information Facebook uses to show you advertisements by managing your Ads Preferences.

Marketing emails
You can ask us to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you (it may take up to 3 days to stop receiving marketing messages), or by contacting us at any time contact@sheiswanderlust.com

Cookies
You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of the Website may become inaccessible or not function properly.

Change of purpose
We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please Contact us.

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.
Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

Disclosures of your personal data

We may have to share your personal data with the parties set out below for the purposes set out in the table in paragraph 4 above.
• Third parties to whom we may choose to sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.
We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

Data security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

Data retention

How long will you use my personal data for?
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

In some circumstances you can ask us to delete your data.
In some circumstances we may anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.

Your legal rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data.
• Request access to your personal data
• Request correction of your personal data
• Request erasure of your personal data
• Object to processing of your personal data
• Request restriction of processing your personal data
• Request transfer of your personal data
• Right to withdraw consent

If you wish to exercise any of the rights set out above, please Contact us by emailing contact@sheiswanderlust.com